ABOUT US
You shouldn’t have to own your home to save money with solar power
At Smartr™ Solar, it's our mission to bring the money-saving benefits of solar power to tenants by making solar a great investment for their landlords.


OUR STORY
How it all started
Smartr™ Solar was founded by real estate investor Justin Evans. With experience owning and operating a small portfolio of residential single-family and multi-family rental properties in his home state of Pennsylvania, and a strong desire to help the world transition to clean, renewable energy, Justin set out to make solar energy accessible to the ~37% of the housing market who wasn't being served; Landlords and their tenants.

With 5+ years of experience as the Lead 1031 Exchange Consultant at one of the largest 1031 Exchange companies in Southern California, Justin has assisted thousands of real estate investors in evaluating their real estate investments, and consulted on deals ranging from $100k to $100ml+.
In his role, Justin became the go-to 1031 consultant for some of the country’s largest and most prominent real estate investors and firms, along with their legal, tax & financial advisors.
With a background in real estate investing, finance and tax, Justin decided to use his background to make installing solar power for tenants a better investment for landlords than stocks, bonds or even real estate*, helping tenants save 20-30% on their monthly electric bills*, and helping the world transition to clean, renewable energy.

After a legal career spanning over three decades, Reg Evans made his foray into the solar industry in 2020. Inspired by renewable energy’s impact on our planet, and its positive financial impact on families across the country, Reg and his son set out to make the savings from solar power accessible to the ~37% of U.S. households who rent, rather than own their homes. Together, they founded Smartr™ Solar.
In addition to serving as General Counsel to Smartr™, Reg is partner in a law firm where his practice focuses on financial institution regulation, mergers and acquisitions, and public policy. Prior to joining the firm, Reg was chief counsel to a state banking regulatory agency; executive director and general counsel to an industry trade association representing automobile dealerships, finance companies, and wholesale vehicle auctions in Pennsylvania, Maryland, and Delaware; chairman of the financial services department at another law firm; adjunct instructor at Penn State University where he taught real estate finance to college students; and chairman of a national law conference for banking regulatory attorneys in the fifty states.
Reg is licensed to practice law in Pennsylvania and New York, and is a graduate of Cornell University and Georgetown University Law Center.
OUR MISSION
“To make the money-saving benefits of solar power accessible to tenants by making solar a great investment for their landlords.”
Our commitment to our planet
The transition to solar energy is bigger than all of us. See the positive impact solar energy is having on our planet, and how your purchases contribute.
